Wrap-up of Social Media Camp

Yesterday was Social Media Camp in New York at the Roger Smith Hotel.

Howard Greenstein and Chris Heuer at Social Media Camp - image by Jay Bryant

Howard Greenstein and Chris Heuer at Social Media Camp - image by Jay Bryant

Along with Chris Heuer, I presented or co-presented 5 presentations in the main track. Many of them were recorded via Livestream and are available for you to view. Check out http://www.livestream.com/socialmediaclub and click “On Demand” to see the sessions. Soon, all the sessions will be up and organized on the Social Media Camp Site.

Thanks to Jolie O’Dell of ReadWriteWeb for taping this piece from my discussion on Personal Branding. In this segment, I discuss the evolution of worrying about having embarrassing pictures on Facebook.

The slides I used in that presentation and some other relevant ones are on the Social Media Camp Site under “Creating a Digital Identity.” I also presented on “Using Social Media for your Job Search.”

UPDATE: Great Video from Courtney Crosslin – thank you!

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Viral Marketing Panel today

Today I’m on a panel at Baruch
YES WE CAN: GOING VIRAL IN A SOCIAL MARKETING WORLD! – 4/27/09 » Adotas

Acknowledged leaders in the viral marketing community – Peter Himler, Howard Greenstein, John C Havens, Steve Rubel, and Ken Zamkow – will be featured panelists at the Baruch College MarkLab’s conference – “Yes We Can: Going Viral in a Social Marketing World” – taking place on Monday, April 27, 2009.

You can follow the Tweets at #ViralBCC

Viral Marketing Panel today

Today I’m on a panel at Baruch
YES WE CAN: GOING VIRAL IN A SOCIAL MARKETING WORLD! – 4/27/09 » Adotas

Acknowledged leaders in the viral marketing community – Peter Himler, Howard Greenstein, John C Havens, Steve Rubel, and Ken Zamkow – will be featured panelists at the Baruch College MarkLab’s conference – “Yes We Can: Going Viral in a Social Marketing World” – taking place on Monday, April 27, 2009.

You can follow the Tweets at #ViralBCC

Howard Greenstein participating in the Charity Smackdown 09

logothumb1I’m proud to support Stand Up To Cancer in the Charity Smackdown 09 –  a cause marketing event contest between teams lead by Celebrities with Social Media ‘notables’ on each team. Each of the Smackdown Teams has from March 16th at 11pm EST to March 26th to raise as much money as possible for the causes.  Note: Most of the action will occur on HowardGreenstein.com, (UPDATE: See Post HERE) as the Harbrooke Group blog is really for professional activities – but this cause and the event really joins both the personal and professional, hence this post.

My cause, as it has been since last year, is Stand Up To Cancer. Cancer has touched my life in terrible ways through family and neighbors over the past few years, and this is my way to give back. (More stories as the week goes on).

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One of the Charity Smackdown Robots

My team is “Team Corbin” led by musician (and High School Musical star) Corbin Bleu, and including Natali Del Conte (@NataliDelConte), Tech Reporter for CNET and CBS’ the Early Show, and Jared Eng of celeb blog JustJared.com (@jaredEng). My team is up against some stiff competition, from celeb power like Alec Baldwin and 2 of the stars of Heroes, and also from some top social media celebs like Mashable’s Pete Cashmore, WalMart’s 11 Moms, MCHammer and Chris Brogan.
Will You lend me your friends and your network to help promote this cause?

*****Call To Action******

Please help me to at least place respectfully in this competition by taking one or more of the following actions:

1.    Look for the donation widget below (post will be updated when the widget goes live updated!) and please link to it. (A simple way to do this is to copy the Web Address of this page https://harbrooke.com/2009/03/smackdownsmackdown/ and make it a link via your Facebook Status message).

link

then:

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2.    Make your own post in support of my team and link to or embed our donation widget.
3.    Donate. If you can spare the $5-10 you’d usually spend on Starbucks for the week or something, that’s great. It all helps. If I could get 100 friends to send $5 or $10 I’d be absolutely ecstatic. If Cancer has touched your life, consider doubling what you’re giving.
4.    Add my team’s donation Widget to your blog,  MySpace, or webpage. There’s going to be a separate thing for Facebook.
5.    I’ll be Tweeting about #Smack09 – please follow me and my teammates on twitter (@howargr) and ReTweet my posts – or “like” them on FriendFeed. The hashtag is #smack09. Also, follow @smack_talk on Twitter.
6.    Change your social network status or IM status to “Support Team Corbin and help @HowardGr to Stand Up To Cancer”  http://tr.im/smackdown #smack09 please RT”
7.    Send an email to friends: “Hi, my friend/colleague/this guy I know Howard Greenstein is part of an online event to raise money for Stand Up To Cancer. Please see https://harbrooke.com/2009/03/smackdownsmackdown/ for more details and to support his cause, donate at URL.”
8.    Suggest something that I should do here that I haven’t thought of yet. Comments are open.
Anything you do (even donating to one of the other causes) is helpful to this event, and to me. This event goes for 9 days –  so there will be more posts.
Finally, this event is called a “smackdown” because some of the fun is talking smack to the other teams. It is all in good fun, and no one (including me) should take offense. Thanks for reading this and for your support.

Panelist at the Viral Marketing Conference in April


Baruch College
Image via Wikipedia

I’ve been asked to speak on a panel at the Marketing Lab at Baruch College. The topic is “Viral Marketing.”

Viral Marketing Conference Set for April 27 – MarketWatch

NEW YORK, Mar 06, 2009 (BUSINESS WIRE) — Acknowledged leaders in the viral marketing community – Peter Himler, Howard Greenstein, John C Havens and Steve Rubel – will be featured panelists at the Baruch College MarkLab’s conference – “Yes We Can: Going Viral in a Social Marketing World” – taking place on Monday, April 27, 2009.

Can you pass it on?

UPDATE: To Register, email marklab@baruch.cuny.edu .

Update: Here’s a PDF ad for the conference: viral-conference-ad

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Social Media for Personal Branding – Chicago 2/26

Please join me as keynote speaker for the EFactor’s kick off event in Chicago next week.

E.Factor : Building Your Business On Social Networks

Does the word Social Media and Web 2.0 make you nervous? It shouldn’t. Join E.Factor and our keynote Speakers Howard Greenstein, social media expert, Ted Greene, Blagica Bottigliero and Charles Fellingham, personal branding expert, for an exclusive members-only event and learn how your can tap into the online world without feeling overwhelmed.

* Which Ones Are Right For You?
* Is there such thing as having too many?
* How can you tap into your core audience?

I will post my slides on the E.Factor site and link to them here after the talk.

Social Media Week New York

Social Media Week New York | Social Media Club

Most people think of the Bay Area as “the” hub of Social Media activity. But, during the week beginning Feb 9th, New York will be hosting the Social Communications Summit (update: register with discount code “SMC” to save $50), The Shorty Awards, NYC Twestival, Online Community Unconference (update: register with discount code “friendofhoward” to save $25), Social Media Breakfast, plus O’Reilly’s Tools for Change.

To help people navigate this overload, SMC NYC friend Toby Daniels and a board of other folks in the community created Social Media Week NY. The site features a calendar of the events above, plus additional events being put on, unconference fashion, all around town.

Note, I’ll be moderating a panel at SoComm, so please say hello if you’ll be there.

Pictures from the Social Media Jungle Event, The Ultimate Blogger Dinner, and CES

You can see the photos of Social Media Jungle at CES (smjces photos), the Ultimate Blogger Dinner (ultimate blogger dinner photos) sponsored by Lenovo and run by Social Media Club, and the Consumer Electronics Show 2009 (CES09 photos) at my Flickr page. (If you’re a friend you can also see shots on Facebook).